A somewhat saucy TV spot from UK bookmaker Coral ran afoul of that country’s ad standards council. (Image: Coral)
A TV spot for UK-facing bookmakers Coral is banned by the united states’s Advertising Standards Authority because it’s deemed to link gambling with ‘seduction,’ and therefore contravenes advertising that is gambling in that country.
The TV spot featured two men in a barber shop who are reading The Racing Post and discussing whether to put a bet, when an attractive young woman enters dressed being a jockey. Pausing simply to close one man’s jaw she holds up a sign bearing ‘today’s great offer’ the name of a horse and its odds while one of the men places a bet on the Coral mobile app with her riding crop.
Gibraltar-based Coral has protested its innocence, however, claiming that, while the did that is commercial contain a stylish model, it ‘did not consider that it linked gambling with seduction, sexual success or enhanced attractiveness’ as well as the character did maybe not ‘flirt with or seduce the males and there was clearly no recommendation that the men would be much more attractive or sexually successful after betting.’
Seduction Fills the Air
Nice take to, Coral. We at Casino.org don’t imagine become specialists in issues of seduction, but we want to consider that if an attractive woman dressed as a jockey teasingly closed our gaping jaws it would at least be a little bit ‘flirty,’ wouldn’t it with her ri Continue reading “UK Gambling Ad Labeled as Seductive Is Banned by ASA”